The Brow Cheat is a micro precision eyebrow pencil which creates the illusion of defined, natural brow hairs
19:08, 15 Jan 2026
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Charlotte Tilbury shoppers are loving a particular product said to work wonders on sparse and overplucked eyebrows. Loved by 90s babies who fell victim to the tweezer craze, the Brow Cheat is a micro precision eyebrow pencil which creates the illusion of defined, natural brow hairs.
Priced at £26, the Brow Cheat is currently available in six shades, including light blonde, soft brown, natural brown, medium brown, black brown, and natural black. The refillable pencil boasts 16 hours of wear, promising a waterproof, smudge-proof, humidity proof, and sweat resistant finish.
With Vitamin E and Carnauba Wax, the pencil has a buttery, bendable texture. Use the angled tip to create small hair-like strokes in the sparse areas of the eyebrows, before using the brush on the other end to fluff and blend out the product.
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Similar products on the market include the Benefit Precisely, My Brow Pencil which is currently on offer from £26 down to £18.20 as well as the Anastasia Beverly Hills Microstroke Brow Pen, down from £26 to £28.20.
Those seeking a cheaper option may wish to consider the L'Oreal Paris le skinny brow which is priced at £7.99 at Boots and said to give "natural looking" results.
Designed to deliver the 'supermodel brow' look coined by Charlotte Tilbury herself, the Brow Cheat has received some excellent customer feedback. On the website, it has a 4.1/5 star rating overall, with close to 750 reviews.
One happy user left a five star review which reads: "Perfect in every way! It's revived my greying, thinning, and overplucked brow to their youthful glory. I'm not a make-up artist by any stretch of the imagination but with this, I don't need to be. If you can make a dash, you can do a great fill in. The coloUr was a match too."
A second shopper echoed: "Great for overplucked eyebrows. Really good product - gives my over plucked brows a new lease of life."
Tina said: "Fantastic eyebrow pencil the best I've ever come across."
Emma said: "Fills in my gaps perfectly and lasts all day!"
Another fan Kathy said: "I’m all in on anything that makes me feel at least five years younger! Brow Fix is absolutely incredible for providing a natural foundation for my thinning eyebrows! It takes just seconds to apply and provides a perfect texture!"
However, some users were not impressed with the price tag. This is evident in one review which reads: "Juts ok. Over priced and not as good as cheaper options. Not entirely smudge proof…..wish I hadn’t bothered and saved my money."
Another shopper found the pencil broke easily. They said: "I really loved it until after one day it broke (the mechanical part) I shouldn't pay £26 for an eyebrow pencil that broke a in one day."
Shoppers can view the brow pencil on the Charlotte Tilbury website.